SeaPort 1.6

SeaPort 1.6

SeaPort 1.6

A protocol announcement system with motion, graphic language, and concise product storytelling.

A protocol announcement system with motion, graphic language, and concise product storytelling.

A protocol announcement system with motion, graphic language, and concise product storytelling.

CLIENT

OpenSea

ROLE

Product Story / Launch Design

YEAR

2024

CATEGORY

Product Story

What mattered.

What mattered.

What mattered.

Translated a technical protocol update into campaign assets that felt simple, legible, and launch-ready.

Translated a technical protocol update into campaign assets that felt simple, legible, and launch-ready.

Translated a technical protocol update into campaign assets that felt simple, legible, and launch-ready.

Tools used.

Tools used.

Tools used.

Adobe Illustrator • Figma • Adobe After Effects

Adobe Illustrator • Figma • Adobe After Effects

Adobe Illustrator • Figma • Adobe After Effects

Previous logo.

Extruded logo with minor bevel to show more facets, implying more features being added to SeaPort. A 1px grid was also created for an additional visual element symbolizing structure. New colors were used to align with OpenSea's brand colors of blues versus purples in the previous logo

Individual frames from the animation for use as static images on social media.

Live site blog post header image using updated renders.