GG Branding
OpenSea • GG Branding
2023-2024
ROLE: 3D & Motion Designer, Art Direction
Creative Direction: Jung Heo
The brief was to create a sub-brand for OpenSea that was focused on gaming in the web3 space as more games were emerging on the platform and the idea of live streaming became less of a nice to have and more of an opportunity to onboard people with new games and answer any questions they might have related to any functionality unique to being developed with crypto in-mind.
Early logo explorations; initially wanted to use more novelty game-like or comic typography as more of a departure from the brand's use of Poppins font.
Near-final logo using Chakra Petch, extruded in Blender using a roughened plastic material.
On light background, using the retro inspired neon-green brand color, and on dark background.
Social bar for the streamer to put at the bottom of the video frame in Streamlabs.
Frame for the streamer to put around the video input frame in Streamlabs.
Templated announcements for brand identity, the final showing a variation, as marketing assets were usually scarce or an chance to elevate special guests like the founder of the game.
Playful abstract exploration using the gif stills in Figma.
Stream starting animation loop for use in Streamlabs. 'gg' created in Blender with overlays created in After Effects.
Behind the scenes with Blender and After Effects.
Stream ending animation loop for use in Streamlabs. 'gg' created in Blender with overlays created in After Effects.
A 'diamond' toast notification animation for new subscribers. Created in Blender.
'gg' gaming recap video I created with art from the project or scraping the internet for any form of marketing materials, showcasing each performing project with unique user stats.
Watch on X/Twitter here.
Oliver (head of business development and gaming) utilizing the stream elements, as well as the neon signs created for NFT NYC Web3 Arcade.
ROLE: 3D & Motion Designer, Art Direction
Creative Direction: Jung Heo
The brief was to create a sub-brand for OpenSea that was focused on gaming in the web3 space as more games were emerging on the platform and the idea of live streaming became less of a nice to have and more of an opportunity to onboard people with new games and answer any questions they might have related to any functionality unique to being developed with crypto in-mind.
Early logo explorations; initially wanted to use more novelty game-like or comic typography as more of a departure from the brand's use of Poppins font.
Near-final logo using Chakra Petch, extruded in Blender using a roughened plastic material.
On light background, using the retro inspired neon-green brand color, and on dark background.
Social bar for the streamer to put at the bottom of the video frame in Streamlabs.
Frame for the streamer to put around the video input frame in Streamlabs.
Mostly templated announcements for brand identity, the final showing a variation, as marketing assets were usually scarce or an chance to elevate special guests like the founder of the game.
Playful abstract exploration using the gif stills in Figma.
Stream starting animation loop for use in Streamlabs. 'gg' created in Blender with overlays created in After Effects.
Behind the scenes with Blender and After Effects.
Stream ending animation loop for use in Streamlabs. 'gg' created in Blender with overlays created in After Effects.
A 'diamond' toast notification animation for new subscribers. Created in Blender.
'gg' gaming recap video I created with art from the project or scraping the internet for any form of marketing materials, showcasing each performing project with unique user stats.
Watch on X/Twitter here.
Oliver (head of business development and gaming) utilizing the stream elements, as well as the neon signs created for NFT NYC Web3 Arcade.
ROLE: 3D & Motion Designer, Art Direction
Creative Direction: Jung Heo
The brief was to create a sub-brand for OpenSea that was focused on gaming in the web3 space as more games were emerging on the platform and the idea of live streaming became less of a nice to have and more of an opportunity to onboard people with new games and answer any questions they might have related to any functionality unique to being developed with crypto in-mind.
Early logo explorations; initially wanted to use more novelty game-like or comic typography as more of a departure from the brand's use of Poppins font.
Near-final logo using Chakra Petch, extruded in Blender using a roughened plastic material.
On light background, using the retro inspired neon-green brand color, and on dark background.
Social bar for the streamer to put at the bottom of the video frame in Streamlabs.
Frame for the streamer to put around the video input frame in Streamlabs.
Templated announcements for brand identity, the final showing a variation, as marketing assets were usually scarce or an chance to elevate special guests like the founder of the game.
Playful abstract exploration using the gif stills in Figma.
Stream starting animation loop for use in Streamlabs. 'gg' created in Blender with overlays created in After Effects.
Behind the scenes with Blender and After Effects.
Stream ending animation loop for use in Streamlabs. 'gg' created in Blender with overlays created in After Effects.
A 'diamond' toast notification animation for new subscribers. Created in Blender.
'gg' gaming recap video I created with art from the project or scraping the internet for any form of marketing materials, showcasing each performing project with unique user stats.
Watch on X/Twitter here.
Oliver (head of business development and gaming) utilizing the stream elements, as well as the neon signs created for NFT NYC Web3 Arcade.
GG Branding
OpenSea • GG Branding
2023-2024
ROLE: 3D & Motion Designer, Art Direction
Creative Direction: Jung Heo
The brief was to create a sub-brand for OpenSea that was focused on gaming in the web3 space as more games were emerging on the platform and the idea of live streaming became less of a nice to have and more of an opportunity to onboard people with new games and answer any questions they might have related to any functionality unique to being developed with crypto in-mind.
Early logo explorations; initially wanted to use more novelty game-like or comic typography as more of a departure from the brand's use of Poppins font.
Near-final logo using Chakra Petch, extruded in Blender using a roughened plastic material.
On light background, using the retro inspired neon-green brand color, and on dark background.
Social bar for the streamer to put at the bottom of the video frame in Streamlabs.
Frame for the streamer to put around the video input frame in Streamlabs.
Templated announcements for brand identity, the final showing a variation, as marketing assets were usually scarce or an chance to elevate special guests like the founder of the game.
Playful abstract exploration using the gif stills in Figma.
Stream starting animation loop for use in Streamlabs. 'gg' created in Blender with overlays created in After Effects.
Behind the scenes with Blender and After Effects.
Stream ending animation loop for use in Streamlabs. 'gg' created in Blender with overlays created in After Effects.
A 'diamond' toast notification animation for new subscribers. Created in Blender.
'gg' gaming recap video I created with art from the project or scraping the internet for any form of marketing materials, showcasing each performing project with unique user stats.
Watch on X/Twitter here.
Oliver (head of business development and gaming) utilizing the stream elements, as well as the neon signs created for NFT NYC Web3 Arcade.
ROLE: 3D & Motion Designer, Art Direction
Creative Direction: Jung Heo
The brief was to create a sub-brand for OpenSea that was focused on gaming in the web3 space as more games were emerging on the platform and the idea of live streaming became less of a nice to have and more of an opportunity to onboard people with new games and answer any questions they might have related to any functionality unique to being developed with crypto in-mind.
Early logo explorations; initially wanted to use more novelty game-like or comic typography as more of a departure from the brand's use of Poppins font.
Near-final logo using Chakra Petch, extruded in Blender using a roughened plastic material.
On light background, using the retro inspired neon-green brand color, and on dark background.
Social bar for the streamer to put at the bottom of the video frame in Streamlabs.
Frame for the streamer to put around the video input frame in Streamlabs.
Mostly templated announcements for brand identity, the final showing a variation, as marketing assets were usually scarce or an chance to elevate special guests like the founder of the game.
Playful abstract exploration using the gif stills in Figma.
Stream starting animation loop for use in Streamlabs. 'gg' created in Blender with overlays created in After Effects.
Behind the scenes with Blender and After Effects.
Stream ending animation loop for use in Streamlabs. 'gg' created in Blender with overlays created in After Effects.
A 'diamond' toast notification animation for new subscribers. Created in Blender.
'gg' gaming recap video I created with art from the project or scraping the internet for any form of marketing materials, showcasing each performing project with unique user stats.
Watch on X/Twitter here.
Oliver (head of business development and gaming) utilizing the stream elements, as well as the neon signs created for NFT NYC Web3 Arcade.
ROLE: 3D & Motion Designer, Art Direction
Creative Direction: Jung Heo
The brief was to create a sub-brand for OpenSea that was focused on gaming in the web3 space as more games were emerging on the platform and the idea of live streaming became less of a nice to have and more of an opportunity to onboard people with new games and answer any questions they might have related to any functionality unique to being developed with crypto in-mind.
Early logo explorations; initially wanted to use more novelty game-like or comic typography as more of a departure from the brand's use of Poppins font.
Near-final logo using Chakra Petch, extruded in Blender using a roughened plastic material.
On light background, using the retro inspired neon-green brand color, and on dark background.
Social bar for the streamer to put at the bottom of the video frame in Streamlabs.
Frame for the streamer to put around the video input frame in Streamlabs.
Templated announcements for brand identity, the final showing a variation, as marketing assets were usually scarce or an chance to elevate special guests like the founder of the game.
Playful abstract exploration using the gif stills in Figma.
Stream starting animation loop for use in Streamlabs. 'gg' created in Blender with overlays created in After Effects.
Behind the scenes with Blender and After Effects.
Stream ending animation loop for use in Streamlabs. 'gg' created in Blender with overlays created in After Effects.
A 'diamond' toast notification animation for new subscribers. Created in Blender.
'gg' gaming recap video I created with art from the project or scraping the internet for any form of marketing materials, showcasing each performing project with unique user stats.
Watch on X/Twitter here.
Oliver (head of business development and gaming) utilizing the stream elements, as well as the neon signs created for NFT NYC Web3 Arcade.
GG Branding
OpenSea • GG Branding
2023-2024
ROLE: 3D & Motion Designer, Art Direction
Creative Direction: Jung Heo
The brief was to create a sub-brand for OpenSea that was focused on gaming in the web3 space as more games were emerging on the platform and the idea of live streaming became less of a nice to have and more of an opportunity to onboard people with new games and answer any questions they might have related to any functionality unique to being developed with crypto in-mind.
Early logo explorations; initially wanted to use more novelty game-like or comic typography as more of a departure from the brand's use of Poppins font.
Near-final logo using Chakra Petch, extruded in Blender using a roughened plastic material.
On light background, using the retro inspired neon-green brand color, and on dark background.
Social bar for the streamer to put at the bottom of the video frame in Streamlabs.
Frame for the streamer to put around the video input frame in Streamlabs.
Templated announcements for brand identity, the final showing a variation, as marketing assets were usually scarce or an chance to elevate special guests like the founder of the game.
Playful abstract exploration using the gif stills in Figma.
Stream starting animation loop for use in Streamlabs. 'gg' created in Blender with overlays created in After Effects.
Behind the scenes with Blender and After Effects.
Stream ending animation loop for use in Streamlabs. 'gg' created in Blender with overlays created in After Effects.
A 'diamond' toast notification animation for new subscribers. Created in Blender.
'gg' gaming recap video I created with art from the project or scraping the internet for any form of marketing materials, showcasing each performing project with unique user stats.
Watch on X/Twitter here.
Oliver (head of business development and gaming) utilizing the stream elements, as well as the neon signs created for NFT NYC Web3 Arcade.
ROLE: 3D & Motion Designer, Art Direction
Creative Direction: Jung Heo
The brief was to create a sub-brand for OpenSea that was focused on gaming in the web3 space as more games were emerging on the platform and the idea of live streaming became less of a nice to have and more of an opportunity to onboard people with new games and answer any questions they might have related to any functionality unique to being developed with crypto in-mind.
Early logo explorations; initially wanted to use more novelty game-like or comic typography as more of a departure from the brand's use of Poppins font.
Near-final logo using Chakra Petch, extruded in Blender using a roughened plastic material.
On light background, using the retro inspired neon-green brand color, and on dark background.
Social bar for the streamer to put at the bottom of the video frame in Streamlabs.
Frame for the streamer to put around the video input frame in Streamlabs.
Mostly templated announcements for brand identity, the final showing a variation, as marketing assets were usually scarce or an chance to elevate special guests like the founder of the game.
Playful abstract exploration using the gif stills in Figma.
Stream starting animation loop for use in Streamlabs. 'gg' created in Blender with overlays created in After Effects.
Behind the scenes with Blender and After Effects.
Stream ending animation loop for use in Streamlabs. 'gg' created in Blender with overlays created in After Effects.
A 'diamond' toast notification animation for new subscribers. Created in Blender.
'gg' gaming recap video I created with art from the project or scraping the internet for any form of marketing materials, showcasing each performing project with unique user stats.
Watch on X/Twitter here.
Oliver (head of business development and gaming) utilizing the stream elements, as well as the neon signs created for NFT NYC Web3 Arcade.
ROLE: 3D & Motion Designer, Art Direction
Creative Direction: Jung Heo
The brief was to create a sub-brand for OpenSea that was focused on gaming in the web3 space as more games were emerging on the platform and the idea of live streaming became less of a nice to have and more of an opportunity to onboard people with new games and answer any questions they might have related to any functionality unique to being developed with crypto in-mind.
Early logo explorations; initially wanted to use more novelty game-like or comic typography as more of a departure from the brand's use of Poppins font.
Near-final logo using Chakra Petch, extruded in Blender using a roughened plastic material.
On light background, using the retro inspired neon-green brand color, and on dark background.
Social bar for the streamer to put at the bottom of the video frame in Streamlabs.
Frame for the streamer to put around the video input frame in Streamlabs.
Templated announcements for brand identity, the final showing a variation, as marketing assets were usually scarce or an chance to elevate special guests like the founder of the game.
Playful abstract exploration using the gif stills in Figma.
Stream starting animation loop for use in Streamlabs. 'gg' created in Blender with overlays created in After Effects.
Behind the scenes with Blender and After Effects.
Stream ending animation loop for use in Streamlabs. 'gg' created in Blender with overlays created in After Effects.
A 'diamond' toast notification animation for new subscribers. Created in Blender.
'gg' gaming recap video I created with art from the project or scraping the internet for any form of marketing materials, showcasing each performing project with unique user stats.
Watch on X/Twitter here.
Oliver (head of business development and gaming) utilizing the stream elements, as well as the neon signs created for NFT NYC Web3 Arcade.
GG Branding
OpenSea • GG Branding
2023-2024
ROLE: 3D & Motion Designer, Art Direction
Creative Direction: Jung Heo
The brief was to create a sub-brand for OpenSea that was focused on gaming in the web3 space as more games were emerging on the platform and the idea of live streaming became less of a nice to have and more of an opportunity to onboard people with new games and answer any questions they might have related to any functionality unique to being developed with crypto in-mind.
Early logo explorations; initially wanted to use more novelty game-like or comic typography as more of a departure from the brand's use of Poppins font.
Near-final logo using Chakra Petch, extruded in Blender using a roughened plastic material.
On light background, using the retro inspired neon-green brand color, and on dark background.
Social bar for the streamer to put at the bottom of the video frame in Streamlabs.
Frame for the streamer to put around the video input frame in Streamlabs.
Templated announcements for brand identity, the final showing a variation, as marketing assets were usually scarce or an chance to elevate special guests like the founder of the game.
Playful abstract exploration using the gif stills in Figma.
Stream starting animation loop for use in Streamlabs. 'gg' created in Blender with overlays created in After Effects.
Behind the scenes with Blender and After Effects.
Stream ending animation loop for use in Streamlabs. 'gg' created in Blender with overlays created in After Effects.
A 'diamond' toast notification animation for new subscribers. Created in Blender.
'gg' gaming recap video I created with art from the project or scraping the internet for any form of marketing materials, showcasing each performing project with unique user stats.
Watch on X/Twitter here.
Oliver (head of business development and gaming) utilizing the stream elements, as well as the neon signs created for NFT NYC Web3 Arcade.
ROLE: 3D & Motion Designer, Art Direction
Creative Direction: Jung Heo
The brief was to create a sub-brand for OpenSea that was focused on gaming in the web3 space as more games were emerging on the platform and the idea of live streaming became less of a nice to have and more of an opportunity to onboard people with new games and answer any questions they might have related to any functionality unique to being developed with crypto in-mind.
Early logo explorations; initially wanted to use more novelty game-like or comic typography as more of a departure from the brand's use of Poppins font.
Near-final logo using Chakra Petch, extruded in Blender using a roughened plastic material.
On light background, using the retro inspired neon-green brand color, and on dark background.
Social bar for the streamer to put at the bottom of the video frame in Streamlabs.
Frame for the streamer to put around the video input frame in Streamlabs.
Mostly templated announcements for brand identity, the final showing a variation, as marketing assets were usually scarce or an chance to elevate special guests like the founder of the game.
Playful abstract exploration using the gif stills in Figma.
Stream starting animation loop for use in Streamlabs. 'gg' created in Blender with overlays created in After Effects.
Behind the scenes with Blender and After Effects.
Stream ending animation loop for use in Streamlabs. 'gg' created in Blender with overlays created in After Effects.
A 'diamond' toast notification animation for new subscribers. Created in Blender.
'gg' gaming recap video I created with art from the project or scraping the internet for any form of marketing materials, showcasing each performing project with unique user stats.
Watch on X/Twitter here.
Oliver (head of business development and gaming) utilizing the stream elements, as well as the neon signs created for NFT NYC Web3 Arcade.
ROLE: 3D & Motion Designer, Art Direction
Creative Direction: Jung Heo
The brief was to create a sub-brand for OpenSea that was focused on gaming in the web3 space as more games were emerging on the platform and the idea of live streaming became less of a nice to have and more of an opportunity to onboard people with new games and answer any questions they might have related to any functionality unique to being developed with crypto in-mind.
Early logo explorations; initially wanted to use more novelty game-like or comic typography as more of a departure from the brand's use of Poppins font.
Near-final logo using Chakra Petch, extruded in Blender using a roughened plastic material.
On light background, using the retro inspired neon-green brand color, and on dark background.
Social bar for the streamer to put at the bottom of the video frame in Streamlabs.
Frame for the streamer to put around the video input frame in Streamlabs.
Templated announcements for brand identity, the final showing a variation, as marketing assets were usually scarce or an chance to elevate special guests like the founder of the game.
Playful abstract exploration using the gif stills in Figma.
Stream starting animation loop for use in Streamlabs. 'gg' created in Blender with overlays created in After Effects.
Behind the scenes with Blender and After Effects.
Stream ending animation loop for use in Streamlabs. 'gg' created in Blender with overlays created in After Effects.
A 'diamond' toast notification animation for new subscribers. Created in Blender.
'gg' gaming recap video I created with art from the project or scraping the internet for any form of marketing materials, showcasing each performing project with unique user stats.
Watch on X/Twitter here.
Oliver (head of business development and gaming) utilizing the stream elements, as well as the neon signs created for NFT NYC Web3 Arcade.